Paper presented at Technology in Movement, Movement in Technology conference

This afternoon (9 May) Suay Özkula and I will be presenting a paper based on our systematic review of digital activism research. This builds on our paper published in Information, Communication & Society last year, which found a preponderance of Twitter studies in digital activism research between 2011 and 2018.

For further information on the study, please feel free to contact us.

The abstract can be read below:

Where exactly is the Global South? Exploring Northern visibilities in digital activism research

The seemingly global nature of hashtag activism makes it difficult to assess what regions are being studied in digital activism research and the extent to which this  scholarship is  subject to ‘digital bias’ (Marres, 2017).  This is of particular concern to scholars who have problematised the dominance of ‘Western’, Global North actors in digital media research whilst also calling for internet research methods to become de-westernised, internationalised, or decolonised (e.g. Badr & Ganter, 2021; Bosch, 2022; Milan & Treré, 2019; Karam & Mutsvairo, 2022; Mutsvairo, 2019; Schoon et al., 2020). While some argue that a ‘decolonial turn’ in digital media research is belatedly occurring (Couldry and Mejia, 2021), questions remain about whether similar trends are evident  in digital activism research. 

In response to this issue, this paper explores geographic representation in digital activism research. The corpus for the systematic review was created by running queries spanning 21 relevant keywords describing digitally enabled activism on the Scopus database. The final corpus consisted of 315 articles published between 2011 and 2018, which was tested on a range of attributes including methodological approaches and factors for evaluating regionality with a focus on regionally disadvantaged communities (towards capturing “Global South” and semi-periphery regions), incl.: case study origin and location, author affiliation, regional foci of the publishing journals, and researched digital/ social media platform (as tied to specific user demographics). 

Results indicate that Global North and non-region specific campaigns dominated digital activism research during this period, particularly in articles featuring digital data. As such, extant research in the field has disproportionately produced what we term Northern Visibilities –  privileged demographics & popular platforms of the “Global Majority” (i.e. Global North and privileged economies), above all in research applying software-based approaches. 

The paper concludes by outlining a number of epistemological provocations around the extent to which the methods and methodological instruments researchers choose affect which social groups they capture or potentially omit as demographics may become diffused over multiple spaces and language contexts. Challenges in capturing Global South and semi-periphery communities apply, above all, in computational approaches as these are often based on high visibility as well as the API access options platforms provide. This means that researchers may need to rethink (a) where (e.g. which platform spaces) and how disadvantaged and less visible social groups are represented online, (b) which precise social groups digital social research is meant to capture, (c) gaps in digital activism research, above all in relation to “unheard” groups, as well as (d) what these skewed representations mean for inclusive research practice. 

References: 

Badr, H., & Ganter, S. (2021). Towards Cosmopolitan Media and Communication Studies: Bringing Diverse Epistemic Perspectives into the Field. Global Media Journal-German Edition, 11(1). https://www.globalmediajournal.de/index.php/gmj/article/view/195  

Bosch, T. (2022). Decolonizing Digital Methods. Communication Theory, 32(2), 298-302. 

Couldry, N., & Mejias, U. A. (2021). The decolonial turn in data and technology research: what is at stake and where is it heading?. Information, Communication & Society, 1-17. 

Karam, B., & Mutsvairo, B. (2022). Decolonising Political Communication in Africa: Reframing Ontologies (p. 254). Taylor & Francis. 

Marres, N. (2017). Digital sociology: The Reinvention of Social Research. Cambridge: Polity Press.  

Milan, S., & Treré, E. (2019). Big data from the South (s): Beyond data universalism. Television & New Media, 20(4), 319-335. 

Mutsvairo, B. (2019). Challenges facing development of data journalism in non-western societies. Digital Journalism, 7(9), 1289-1294. 

Schoon, A., Mabweazara, H. M., Bosch, T., & Dugmore, H. (2020). Decolonising digital media research methods: Positioning African digital experiences as epistemic sites of knowledge production. African Journalism Studies, 41(4), 1-15. 

New article published on how Twitter was used during July 2016 ‘coup’ in Turkey

Semra Demirdis, Stefania Vicari and I have had an article published on how Twitter was used to mobilise hashtag publics during the July 2016 ‘coup’ in Turkey. Based on Serra’s recently completed PhD, we found that the microblogging site was used to promote government propaganda during these events, with frequent calls being made for citizens to protect Turkish democracy or side with the ‘enemies of the nation’. Many thanks to First Monday for publishing this piece and congratulations to Semra on her first publication!

The article can be read here

Paper presented at 72nd Annual International Communication Association conference

72nd International Communication Association conference, 26-30 May 2022

Suay Özkula (Trento), Jenny Hayes (Sheffield) and I are presenting a paper at the ICA Conference in Paris today (30 May). This paper builds on our systematic review of digital activism research, which was recently published in Information, Communication & Society.

Entitled Easy Data, same old platforms?, the slides can be read below:

Digital Activism article now available open access until April 2022

Pleased to report that our article in Information, Communication & Society will be available open access until 31 March 2022. Entitled ‘Easy data, same old platforms? A systematic review of digital activism methodologies’, this paper draws on the results of a review of 315 articles published between 1994 and 2018.

The abstract can be read below:

Burgess and Bruns (2015) have linked the computational turn in social media research to an increase in the number of studies focussing exclusively on ‘easy data’, such as the ‘low hanging fruit’ provided by Twitter hashtags. This paper explores whether there is a preponderance of such easy data in digital activism research through a systematic review of relevant journal articles published between 2011 and 2018 (N = 315). Specifically, it examines whether computational digital methods have become increasingly prominent in digital activism research during this period. A key focus of the paper is the extent to which digital activism research focused on easily accessible Twitter data, and whether these were obtained via standard API services. Results indicate that (1) traditional research methodologies were more commonly deployed in these articles than digital methods, but (2) Twitter was the most researched platform in the corpus, and (3) single-platform hashtag studies were an archetype of digital activism research alongside single-platform Facebook studies and holistic approaches (hybrid, multi-method & multi-sited, e.g., ethnography). The paper concludes by advocating for greater diversity in terms of the methodological approaches adopted in digital activism research.

Many thanks to the editors, reviewers, and the iCS team for their help in getting this out. And of course to Suay and Jenny, for their collaboration on this. Hopefully the first of many!

The article can be accessed here

New article on digital activism published in Information, Communication & Society

New article with Suay Özkula and Jenny Hayes published in iCS

Suay Özkula, Jenny Hayes and I have an article out today in Information, Communication & Society. Entitled ‘Easy data, same old platforms? A systematic review of digital activism methodologies’, this paper draws on the results of a review of 315 articles published between 1994 and 2018.

The abstract can be read below:

Burgess and Bruns (2015) have linked the computational turn in social media research to an increase in the number of studies focussing exclusively on ‘easy data’, such as the ‘low hanging fruit’ provided by Twitter hashtags. This paper explores whether there is a preponderance of such easy data in digital activism research through a systematic review of relevant journal articles published between 2011 and 2018 (N = 315). Specifically, it examines whether computational digital methods have become increasingly prominent in digital activism research during this period. A key focus of the paper is the extent to which digital activism research focused on easily accessible Twitter data, and whether these were obtained via standard API services. Results indicate that (1) traditional research methodologies were more commonly deployed in these articles than digital methods, but (2) Twitter was the most researched platform in the corpus, and (3) single-platform hashtag studies were an archetype of digital activism research alongside single-platform Facebook studies and holistic approaches (hybrid, multi-method & multi-sited, e.g., ethnography). The paper concludes by advocating for greater diversity in terms of the methodological approaches adopted in digital activism research.

Many thanks to the editors, reviewers, and the iCS team for their help in getting this out. And of course to Suay and Jenny, for their collaboration on this. Hopefully the first of many!

There are 50 free downloads of the article, which can be accessed here

Essay on importance of cross-platform social movement research

I have an essay in Human:Putting the Social into Science on the need for cross and multi-platform research to understand contemporary social movements such as Black Lives Matter. Drawing on my forthcoming book Digital Contention in a Divided Society, I argue that we need to move away from studies involving the ‘low-hanging fruit’ of Twitter hashtags to explore how activist content is distributed across online platforms. Thanks to Laura Lightfinch and Victoria Wood for their help with this. The piece can be read here

Presentation at AoIR Life 2020 conference

#AoIR 2020 Life Conference, 26-31 October 2020.

Suay Ozkula, Jenny Hayes and I have a paper at the AoIR Life 2020 conference this month. Suay has created a short video summarising the paper, which can be found on the AoIR 2020 playlist.

The title and abstract can be found below:

Ozkula, S., Reilly, P.J. and Hayes, J. (2020) Easy Data, usual suspects, same old places? A systematic review of methodological approaches in digital activism research, 1995-2019, Selected Papers in Internet Research 2020. Research from the Annual Conference of the Association of Internet Researchers. 

Burgess and Bruns (2015) have linked the computational turn in social media research to a rise in studies that focus exclusively on ‘easy’ data, such as the ‘low hanging fruit’ provided by Twitter hashtags. This paper set out to explore whether this preponderance of easy data and studies focused on the 2011-12 protests is evident in research between 1995 and 2019 through a systematic review of digital activism literature (N = 1444). A particular focus of the review was the extent to which digital activism research revolved around the use of computational digital methods, case studies based in Europe and North America and data gathered from single online platforms (e.g. Twitter). The review showed that most of these studies focused on social movements, campaigns, activists, and parties based in the United Kingdom and United States, and were conducted by researchers based in universities in these countries. In contrast, there were relatively few articles addressing activism, institutions and platforms in non-Western /Global South contexts with the exception of the Arab Spring in 2011. In terms of methodological approaches, traditional research methods and big data digital methods studies were prevalent. In response to the easy data hypothesis, the study found that Twitter was the most researched platform in the corpus, but that digital methods were not as commonly deployed in these articles as traditional methods. Thus, the paper concludes argues in favor of greater diversity in digital activism research in terms of its methods, participants, and countries of origin.

Suay Ozkula summarises our AoIR 2020 paper