I have published a piece for Democratic Audit UK on the role of social media in the Kingsmill bread video row, which culminated in the resignation of Sinn Fein MP Barry McElduff last week. I argue that this incident illustrates how hybrid media logics operate in Northern Ireland, with professional journalists increasingly using social media such as Twitter not only to source stories, but also to hold politicians to account for what they post online. The post can be found here